FMCG
The Ronak group has been creating cutting edge cosmetic solutions for over three decades and consistently been 'The top exporter of India' for over 16 years. We have worked with the group to completely revamp the product design for its Fugen and L'action brands. Through in-depth study of other brands, we created a product design strategy that reflects the contemporary aspirations of the international TG. We have also seamless incorporated the look and feel of the brand across multiple digital platforms since that is where the TG spends the maximum time and decides whether to go for a brand or not.